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IP Accelerator
Get trademark support for your brand
The IP Accelerator programme connects you with a network of vetted legal service providers that offer trademark support and other intellectual property services. Get competitive rates, establish your intellectual property (IP), and enrol in Amazon Brand Registry faster.
New to Amazon? Create a seller account

33,000+ brands enrolled in Brand Registry through IP Accelerator
What is IP Accelerator?
We created the IP Accelerator programme with small and medium businesses in mind. Get help registering your trademark, or work with a service provider to file a copyright or patent application, research potential brand names or manage an IP dispute.
Save time and money
Connect with vetted IP service providers who offer competitive rates and can guide you through each step for securing your trademark.
Establish your IP
Get expert help establishing your IP in other countries so you can confidently expand your brand’s footprint in and beyond the Amazon store.
Enrol in Brand Registry faster
IP Accelerator participants can access a broader range of brand protection benefits sooner, even if their trademark registration is still pending.
Anker Innovations
“As a multi-brand enterprise, our ability to build and protect our brands is critical. With IP Accelerator, we are able to quickly enroll in Brand Registry and take advantage of the brand protection tools Amazon offers.”
Robinson Cheng
General Counsel
Gaines Family Farmstead
“One of the biggest benefits of Amazon’s IP Accelerator is the additional security it provides businesses like ours in terms of stopping potential counterfeiters.”
Dewar Gaines
Owner and Operator
IP Accelerator supports trademark filings across 22 trademark offices worldwide, with assistance available in 18 languages
Ready to get started?
Step 1
Step 2
Access IP Accelerator
Access IP Accelerator anytime from the Seller Central main menu by clicking Apps and Services, then Explore Services. Select IP Accelerator from the drop-down menu, click Search, then explore the list of service providers.
Step 3
Contact a provider
After selecting a provider, review their information, and click Contact Provider. Enter information about your request in the pop-up, then click Submit Request. Providers should respond within two business days.
Note: If you’ve already created a Brand Registry account, make sure the email address associated with your request matches the address you use to log into Brand Registry.
Note: If you’ve already created a Brand Registry account, make sure the email address associated with your request matches the address you use to log into Brand Registry.
Step 4
Register your trademark
Your service provider will guide you through each step of the trademarking process. Once your trademark application has been filed with the appropriate trademark or intellectual property office, your provider will notify you that you’re ready to enrol in Brand Registry.
Step 5
Enrol your brand
Create a Brand Registry account using the same credentials as your Seller Central account, then submit your Brand
Registry application.
Registry application.
Frequently Asked Questions
How much does IP Accelerator cost?
Amazon doesn’t charge a fee to connect you with service providers. When you select a service provider, you work with and pay them directly.
Amazon has prenegotiated rates for certain services covering a single brand for a single class of goods or services. Additional fees will apply for other services, including searching for multiple brands or filing for additional types of intellectual property.
Amazon has prenegotiated rates for certain services covering a single brand for a single class of goods or services. Additional fees will apply for other services, including searching for multiple brands or filing for additional types of intellectual property.
Service1
Maximum service fee
Filing a EU trademark application2
540 EUR
High-level "Knockout" Search of EUIPO Records
300 EUR
Combined High-level "Knockout" Search of EU and UK IPO Records
1200 EUR
Filing a United Kingdom national IPO trademark application
240 GBP (265 EUR)
Filing both EUIPO and United Kingdom national IPO trademark applications
600 EUR (500 GBP)
1Rates for other services will vary by provider.
2Prenegotiated rates for trademark applications in other patent and trademark offices are often comparable, but may vary.
2Prenegotiated rates for trademark applications in other patent and trademark offices are often comparable, but may vary.
How long does it take to register a trademark through IP Accelerator?
Trademark registration times vary by trademark office. You can ask your service provider about the status of your trademark application any time. Once your application is pending, you can enrol in Brand Registry.
In which countries can I use IP Accelerator to connect with legal service providers?
IP Accelerator is available to brands worldwide. Service providers can assist with trademark registration in the following countries: Australia, Belgium, Brazil, Canada, Egypt, France, Germany, India, Italy, Japan, Mexico, Netherlands, Poland, Saudi Arabia, Singapore, Spain, Sweden, Turkey, United Arab Emirates, United Kingdom, United States and South Africa.
What languages do IP Accelerator service providers support?
IP Accelerator providers are able to assist brands in multiple languages, including English, French, German, Japanese, Korean, Mandarin, Spanish, Hindi, Gujarati, Italian, Portuguese, Arabic, Bengali, Malayalam, Marathi, Tamil, Kannada and Telugu.
Language support varies by provider, so be sure to check for language availability when contacting a provider.
Language support varies by provider, so be sure to check for language availability when contacting a provider.
Does using IP Accelerator unlock access to all selling and protection benefits in Brand Registry?
No. Once you obtain a trademark for your brand via IP Accelerator and enrol your brand in Amazon Brand Registry, you can unlock eligibility to activate various benefits designed to grow awareness, improve consideration, increase conversion and build brand loyalty. However, each tool has its own access requirements. To find out more, refer to our selling benefits and protection benefits help pages (log-in required).
Get trademark support for your brand
New to Amazon? Create a seller account