Get over £42K in potential incentives when you start selling with Amazon.Learn how

Become an
Amazon seller

Get 10% back on your first £40,000 in branded sales.

Start selling now

£25 (excl. VAT) per month + selling fees

New Seller Incentives

Get started with £42,000 in incentives

Ready to sell with Amazon? As a new seller, you can take advantage of a series of incentives.

10% back on your first £40,000 in branded sales, then 5% back through your first year until reaching £42,000 in bonus value*

£80 credit for shipments into the Amazon fulfilment network using the Amazon Partnered Carrier program or £160 credit towards fulfilment costs when you use Amazon Global Logistics

Free storage and customer returns with auto-enrolment in the FBA New Selection program, if you use FBA

Additional credits: £160 for Amazon Vine customer reviews*, £40 for Sponsored Products ads and £40 for Amazon Vouchers

*Only applicable if you enrol your brand in Amazon Brand Registry

Sell more with Amazon

Reach millions

Fresh new startups and Fortune 500s. B2B and B2C. Brand owners and resellers. They all sell on Amazon to reach hundreds of millions of worldwide active customer accounts

Make money

Choose from flexible selling plans, product categories, and fulfilment options that fit your business needs.

Deliver smiles

Leave the shipping, returns, and customer service to us with Fulfilment by Amazon (FBA). Want to take care of shipping yourself? You can do that too.

The Woolf's Kitchen

"Amazon has been fantastic for my business and the product sales.
It's a way of reaching millions of customers that I wouldn't be able to.
This year from Amazon we’ve grown 300% from last year."

Dominique Woolf

Founder, The Woolf's Kitchen

Start selling today

Reach tens of millions of shoppers across Europe, whether you're selling one item or millions.