Amazon is a popular store—which makes it a great opportunity for online sellers. In fact, independent third-party sellers sold more than a billion items during the 2019 holiday season alone, using Amazon to reach hundreds of millions of customers, build their brands, and grow their business.
Amazon can help brands of all types and sizes build, grow, and protect their business
Brand Registry gives you greater influence and control over your brand’s product listings on Amazon and enables you to promote and grow your brand on Amazon with enhanced brand content (A+), sponsored brands, brand analytics and dedicated Amazon stores.
A+ content enables brands to describe their product features in new ways by including a unique brand story, enhanced images, and text placements which may result in higher conversion rates, increased traffic, and increased sales when used effectively.
Transparency is a tracing service that helps brand owners protect their brand against counterfeits. By allowing brands to associate each unit they manufacture with a unique code, it offers a proactive solution to prevent counterfeit infringement that might be compromising your brand, sales and your customers' shopping experience.
£25 (excl. VAT) per month + selling fees Identify yourself as a brand during sign-up
Please Note: All new Selling on Amazon subscriptions include access to sell on Amazon.co.uk, Amazon.de, Amazon.fr, Amazon.it, Amazon.es and Amazon.nl. Fees, available product categories, and selling requirements may vary between the 6 countries.
You can now reach millions of customers through your Seller Central account. Your registration gives you access to European and other international marketplaces. Your account configuration is set to sell across Europe. You can sell on all these marketplaces without additional subscription fees. After registration, you only need to create listings in your home marketplace and eligible listings will automatically be re-created in the remaining four marketplaces via our Build International Listings Tool. If you wish to change the countries/marketplaces, where you want your products to be listed and sold, please visit the listing settings page and update your preferences here (login required).
Please note that due the introduction of a customs border between the UK and the EU, as of January 1, 2021, Amazon is unable to fulfill FBA orders across the border between the UK and EU. To sell with FBA in both the UK and EU, you will need to send inventory to fulfilment centers in the UK and EU. Click here to learn more (login required).