The Covid-19 pandemic resulted in a massive uptick in book sales in the UK, hitting record numbers not seen since 2012. More than 212 million books were sold in 2021
, the highest in nearly a decade. The same year, book publishers reported revenues
of GBP3.5 million from print books and GBP3.2 billion from digital books and journals , both indicative of the fact that book sales are currently booming.
So, if you’re interested in starting an online store to sell books, there’s never a better time. In fact, with an increasing number of shoppers buying both physical and digital books (ebooks as well as audiobooks), going the ecommerce route for books is ideal even if you have your own bricks-and-mortar bookstore and want to increase sales.
The number and type of books you can sell online is endless. From new books to used, fiction to nonfiction and textbooks, from horror to thriller to romance to young adult to humour, you can sell any and all kinds of books online. In recent years, comic books and graphic novels have also seen an uptick in popularity, adding to the variety of books available for purchase online.
There are many reasons that could be behind the rise in the number of people buying books online. This includes the convenience of buying online without having to leave your house or go to a physical location – something that has risen in popularity over the past years.
Further, even rare or limited-edition books that are difficult to find physically are sometimes listed online – an added advantage for the enthusiastic book-lover who might otherwise have to spend precious hours, days or longer trying to find a store that has a copy of the book they want. Instead, the whole process becomes much easier when search engines do most of the work of combing through countless websites to find the closest result.
For booksellers and authors, online sales could be the opportunity they need to reach a new, wider or different audience. The ease and convenience with which you can start selling online removes many of the challenges of starting a physical store. And of course, you don’t always have to sell books bought from other retailers: you can sell old books you own, books bought from second-hand stores or even auctions, or books you sell in your physical bookstore.
Whatever your objective is, this guide will explain the entire concept and process of selling books online, giving you all the information you need to help you get started.